The Associated Press Sports Editors celebrates its 50th year in 2023. A series of interviews with the organization’s past presidents will be unveiled throughout the year to mark this milestone.
Phil Kaplan was the APSE president in 2010-11 while he was sports editor at The Knoxville (Tennessee) News-Sentinel. He is interviewed by St. Louis Post-Dispatch digital sports editor Erik Hall.
Kaplan was one of the first APSE presidents that came from outside of a major metro paper.
He talks about getting the organization to use social media. Kaplan describes how he used Twitter and Facebook as tools for outreach to grow the organization.
His first year in leadership was during the Great Recession, so Kaplan talks about some of the cost-cutting tactics he used to help APSE get through a period of low involvement.
Video link: https://youtu.be/ptEp9f0J70A
If you are a former APSE president and have yet to conduct or schedule an interview, reach out to Erik Hall at email@example.com.